A brand foundation for content creators

Consumers are everywhere, and every brand must be there for them with content that informs, engages and converts. ItemMaster creates that content for some of the world’s most recognized brands. Providing the visibility they need to turn shoppers into buyers—both online and off. When they tapped us to redesign their logo, we knew we were setting the platform.

  • Brand identity
  • Brand guidelines
  • Printed business collateral

An identity for a purpose-built brand

For a company that’s transforming the way business is done in the digital marketplace, they needed an identity that shows the confidence of their mission. We worked with the team at ItemMaster to create an identity that does just that with an upright all caps modern sans serif. The logotype is an iconic foundation for their brand platform.

Itemmaster Brand Identity and logo redesign - before and after images
Itemmaster Design Consulting Showing brand voice, identity, and the font and color palette used

Responsive Brand Website

Working with the ItemMaster team, we defined the brand story for a B2B content creator and detailed out the features and benefits of the IM Platform. This responsive site provides proof of how ItemMaster helps customers create and manage verified brand content to better control and maximize their digital shelf.

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